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Stories And Events For January 2013


Media Tip Sheet

Head Injuries on the Rise from Skiing, Snowboarding

Ski season is underway and a recent report shows that the number of reported head injuries caused while skiing and snowboarding is increasing. Despite the growing statistic, the report by the American College of Emergency Room Physicians indicates that the skiers and snowboarders who were wearing helmets likely suffered a less significant brain injury. That case holds true for Mesa resident Daniel Fulton, 25, who suffered a devastating brain injury from snowboarding in Telluride three years ago. Although Daniel’s injury was very severe, his helmet is credited for saving his life. Fulton, who is a Barrow patient, and Barrow neurosurgeon Nicholas Theodore, MD, are available for interviews about this topic. Please call 602.406.3319 to schedule.

Follow #ConcussionMonday on Twitter

St. Joseph’s Barrow Neurological Institute is launching #ConcussionMonday on Twitter to help foster awareness about concussion and traumatic brain injury. Every Monday, beginning Monday, Jan. 14, Barrow will tweet facts, news, and new research findings about concussion to build a support network among individuals with mild traumatic brain injury, healthcare professionals and those interested in learning more about the dangers of concussion. Barrow has been instrumental in helping Arizona take the lead on concussion education with the creation of the Barrow Concussion Network and the nation’s first mandated concussion education and test for high school athletes.

Girls’ Soccer Ranked #2 for Concussion

A recent report lists girls’ soccer as the #2 sport for risk of concussion among high school athletes in the nation. While football still ranks #1, concussion in girl’s soccer is increasing. Sixteen-year-old Hayli Todd-Starck of Phoenix is just one of the hundreds of soccer players throughout the nation who has sustained a concussion while playing soccer. In fact, Todd-Starck has suffered four concussions in her lifetime – three of them while playing soccer. The competitive goalie, who is being recruited by Division 1 colleges, is at risk of giving up the game if she sustains one more concussion. Starck-Todd and her doctor Javier Cardenas, MD, brain injury expert at St. Joseph’s Barrow, are available for interviews. Call 602.406.3319 to schedule.

January is Cervical Cancer Awareness Month: St Joseph’s Experts Available for Interviews

St. Joseph’s cervical cancer physicians are available throughout the month for interviews with members of the media who are producing stories about cervical cancer and are looking for experts to interview. St. Joseph’s division of Gynecologic Oncology is a leader in advanced cervical cancer treatments and research. Although cervical cancer is the second most common type of cancer for women worldwide, it is one of the most preventable forms of cancer.

For more information or to schedule a story, call Carmelle Malkovich at 602.406.3319.

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